Creative Strategy
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Creative Strategy 〰️
As the director of Creative Strategy and content development at REVOLT’s creative agency, #000000, I conceptualized strategic approaches to digital content campaigns across entrepreneurship, music, food and lifestyle.
MUSIC: XFINITY
Coco Jones collabs with rising musicians to celebrate Black Music Month in "The Link Up" season 2. The second installment of the Xfinity-sponsored series “The Link Up” continues to showcase rising Black artists through a pair of eye-catching performances, but this time, with a more immersive visual upgrade.
Taking a page out of Shark Tank, the program highlights 12 Black-owned startups — which continue to be underrepresented in venture funding — with innovative ideas to revolutionize a range of industries, from technology and entertainment to style, beauty and beyond.
TARGET
REVOLT worked with Kingsford Charcoal to create a content series that delves into the history of Black BBQ culture and the significance of maintaining it. In Ambassador’s of Smoke, chef Alex Hill travels to Memphis for the World BBQ Competition and teaches us the 5 Elements of BBQ.
KINGSFORD CHARCOAL
SOCIAL MEDIA STRATEGY
Created partnership between ENVSN Fest and REVOLT’s Creative Agency
THOUGHT LEADERSHIP
Ghislaine Joins The Engagement Academy of Sports Entertainment Selection Committee